Success Guide – How to turn your presentation into an exciting story?

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No one wants a boring presentation, especially if it's a long-term and material-dense presentation. Certainly, turning your presentation into an exciting story is an effective way to get attention and get the message across more effectively.

The story should be related to the realism of your presentation and not exaggerated. The goal is to make the information more engaging and easier to understand, not create a fairy tale.

Now let's move on to the key elements that make your presentation truly special.

1. Start with a short story: Drawing attention from the beginning is very important and often makes your viewers or listeners continue to watch until the end of the show.

2. Use numbers and statistics: to support your arguments and strengthen your credibility. Otherwise, numbers often make the public mind energized.

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3. Practice your presentation: so that you are confident in yourself and can communicate with the audience effectively.

4. Be excited: Your enthusiasm will be transmitted to the audience.

5. Connect with the audience and engage them if possible: Depending on the nature and type of presentation, of course, but if you can, do it, and this can even be done by asking simple, interactive questions.

Examples of interactive activities:

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Surveys: Ask simple questions and use survey tools to find out what audiences think.

Games: Use interactive games to stabilize information.

Group discussions: Divide the audience into small groups to discuss a specific topic.

Brainstorming: Encourage the audience to share their thoughts on a particular topic.

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Steps to turn your presentation into an exciting story

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Select the hero and story elements

Who is the hero of your story? Is it the product, service, problem you're trying to solve, or even the target audience?

What is his journey? How does he face challenges and achieve success?

Who are the other characters in your story? It can be customers, competitors, experts.

What roles do they play? How do they interact with the hero?

I'm a struggle

What is the problem facing the hero? This conflict is the main driver of the story.

How to turn a problem into an opportunity? Therein lies the excitement.

How can this problem be solved? That's where your presentation comes into play as an ideal solution.

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Add elements of suspense

Mystery: Leave some questions unanswered at the beginning of the show to encourage the audience to listen.

Forecasts: Ben predicts about what will happen and then surprises the audience with unexpected results.

Escalate: Gradually increase the pace of events until you reach the climax of the story.

Use simple and interesting language

Avoid complex technical terminology: Use clear and straightforward language.

Use strong verbs: Instead of saying "we analyzed the data," say "We revealed an amazing truth."

Make mental images: Use similes and metaphors to bring the story alive in the minds of the audience.

Use visuals

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Choose the images and sounds that support your story.

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Make the presentation visible and audible.

Add photos, videos, and animations; use visuals to enhance the story and make it more engaging.

Comics: It can be an effective way to tell a complex story in a simplified form.

Make the ending touching

Strong conclusion: summarize the most important points and emphasize the solution you offer.

Call to action: Encourage your audience to take a certain step after listening to your presentation.

Practical examples

Instead: "This product increases productivity by 20%."

You can say, "Imagine a fully functional factory, where productivity is increasing day by day. This is the reality that your company can achieve with this wonderful product."

Instead of making a traditional presentation about a new app.

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You can start the story with a problem that users have, such as: "Imagine you're looking for a new restaurant, and you're lost among the hundreds of options available..." He then presented the app as a solution to the problem, calling it "the hero who saves users from this confusion."

Additional Important Tips

Practice well so that your story is smooth and compelling.

Monitor audience reactions and make sure they're engaging with your story.

Be creative and feel free to add your personal touches to the story.

Learning about and reading books about the art of storytelling can help you improve your storytelling skills.

Watch other shows to get new ideas. and examples of successful presentations.

Understand the audience and learn about their backgrounds and interests to deliver content that meets their needs.

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Make sure that the place is comfortable and the lighting is appropriate.

A smile makes the show more friendly and attractive.

Be confident as it will affect the public's trust in you.

Be flexible and be prepared to adapt to any changes that occur.

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